Skip to content

Engaging Executive Sponsors

Developed by the NW SEM Collaborative's Beyond the E working group, follow this guide to recruit your executive sponsor and maintain their support throughout the SEM enrollment process.

Commonalities of Great SEM Executive Sponsors

  • Believes in the effort, even in the face of various constraints
  • Makes time to be and stay engaged
  • Supportive and able to lend a hand when the Energy Champion/Team needs help – even if it’s just sending an email
  • Leadership – is a role model for energy efficiency • Helps manage the workload among their staff
  • Shows up – is present, attends kick-off meetings/workshops
  • Acknowledges and recognizes the team’s efforts
  • Holds the Energy Champion accountable – have expectations that things get done. Resources and time have been built in
  • Aware that resources have been invested – and doesn’t take this for granted
  • Attends quarterly executive sponsor check-ins
  • Can be a coach/role model – shares leadership prowess with energy champion
  • A great executive sponsor does not:
    • Voluntold
    • Not prioritize
    • Not show up (when they say they will, repeatedly)

Source: SEM Collaborative

Published: November 2020

Ideal Executive Sponsor Guide
Engaging Sponsor Checklist